WooCommerce is a plugin that allows you to run an online store on the most popular CMS, Wordpress. It was released in 2011 and has since conquered the e-commerce market thanks to its incredible simplicity of use. To use it, all you need to have is a domain, hosting and WordPress installed, and after launching the plugin, perform a quick, basic configuration of the store. Unlike other platforms like Magent or PrestaShop, the configuration and management of a store based on this plugin, does not require more programming knowledge. It is trusted by the world's most recognizable brands: Underwear Expert, The Good Batch, Untold Wish, Bluestar Coffee Roasters, or Sodashi.
WooCommerce - simplicity and functionality of a sales platform on WordPress
First of all, WooCommerce offers a sizable base of templates and themes in both paid and free versions, which allow you to create the structure and appearance of the store according to your preferences. These add-ons extend the functionality of the store, so you can easily set up online payment gateways such as Dotpay, PayU or transfers 24, and additionally integrate with courier companies, which, thanks to forwarding systems, will take care of the delivery of orders to customers. This ease of use makes it an ideal e-commerce platform for people who are just starting out in e-business, as well as for small and medium-sized companies. Additionally, WooCommerce is a good solution for those who are unfamiliar with SEO, as many SEO solutions are defaulted to it. Despite the fact that it is open source and the source code is available to anyone, you can easily examine the security of the data you are transferring by installing a special SSL certificate, which further authenticates the platform.
This WordPress plugin for creating online stores has a huge community and numerous forums, where you can successfully find solutions to current problems on your own, and it is adapted to work properly on mobile devices. What's more, it provides a mobile app that allows you to manage your store from anywhere with internet access. As its popularity continues to grow, it is also easy to find support from developers or companies specializing in building and managing stores based on this plugin. Worth noting, WooCommerce relies on a comprehensive sales model, which means that you can sell not only products on it, but also e-books, games, audiobooks, software or PDF files.