Business analysis involves advanced analysis of all kinds of data, thanks to which a company can quickly and accurately change the structure of its business, and provides reliable support in the company's decision-making process. Its main goal is to detect and understand the most important patterns, schemes and dependencies that have a significant impact on the overall operation of the company.
Business analysis - advanced data analysis for business
Business analysis is often confused with ordinary data analytics, which involves analyzing data from different areas of the company's operations, from which insights into its processes are gained and predictions are developed, while the first deals with a narrower area of the organization's operation and is strictly placed in the business context, and applies advanced tools that speed up the analysis of this data.
Business analysis deals with the development and operation of modern systems such as ERP, SCM, CRM or MESi for collecting and analyzing data and creating reports to make strategic business decisions. Such business analysis affects not only the improvement of a company's current operations, but also its future development. It also relates to changes in the organization of the company, improving many processes and creating new rules and patterns of operation. Business analysis provides many benefits, among others:
- enables full control over the functioning of the company, thanks to data warehouses that prevent information gaps that can have negative consequences for the business;
- allows consolidation of all relevant data in one place, to which the most important people in the company have access, which significantly improves communication within the organization;
- makes it possible to optimize all processes taking place in the company and minimize their costs; and allows the company to better adapt to changes taking place in the market, which allows to increase its competitiveness;
The use of modern business analysis tools makes it possible to obtain reliable information regarding the company's situation based on specific numbers and facts gathered through in-depth data analysis.