Fewer abandoned applications thanks to a simpler path to financing

The goal was to create a platform that:

• Lets users apply for a loan quickly and entirely online.
• Presents the full range of financial products in a clear, easy-to-understand way.
• Builds customer trust by clearly explaining the financing terms, the company's values and customer reviews.

The biggest challenge was bringing the visual, business and technology sides together in an intuitive system that runs fast and reliably.

The Boring Owl team designed and built a custom platform on modern web technology:

• Frontend: built with Next.js for maximum speed, responsiveness and strong SEO performance.
• Backend / CMS: Strapi.js, used for content management.

• An intuitive loan application form that makes applying online quick.
• A dynamic Strapi CMS that gives full control over content.
• Industry pages presenting dedicated financing solutions tailored to the needs of specific sectors.
• Responsive design that works on all devices.
• Optimized navigation and speed: the site loads instantly, and the user journey leads intuitively to submitting an application.

• A more efficient customer acquisition process: applications take less time to submit.
• A stronger brand image - a modern, clear website has increased customer trust.
• A dynamic CMS - makes it easy to manage content and publish case studies, offer updates and blog posts.

The new Horyzont Capital website is a comprehensive tool that supports the company's financing processes. By combining modern technology with well-thought-out UX, the site not only makes it easier for customers to get financing but also strengthens the brand's image as a trusted business partner.